9月10日,“2020中国房地产品牌价值研究成果发布会暨第十七届中国房地产品牌发展高峰论坛”在京召开。中骏商管凭借强大的综合实力及良好的口碑,从激烈的角逐中脱颖而出,荣膺“2020中国商业地产公司品牌价值TOP10”之殊荣,位列榜单第六名!
今日之荣誉,正是中骏商管十余年如一日,砥砺磨剑之锋芒所现。
自2009年起,怀着创造美好城市生活的目标,中骏商管首个商业项目——北京·中骏世界城落地京城核心,随后又走进上海、厦门、泉州等多座城市。经过十余年的探索,中骏商管以独特的运营理念和前瞻性战略规划,研究出应对一二、三四线不同层级市场的特色进阶法。
如今地产进入恒量时代,在经济双循环的时代背景下,消费潜力仍有巨大提升空间。恰逢其时,中骏集团抢抓机遇,提出“一体两翼”的核心业务发展模式。其中,中骏世界城作为中骏商管快速发展的核心业务板块,成为重要的“一翼”,开始加速“百城计划”全国化布局,至2025年计划布局100个中骏世界城,以承载起助力集团顺利完成转型的重任。
至2020年8月,中骏商管已经进驻全国20座城市,在营即筹建项目总计达30个,其中包括21座中骏世界城。多地中骏世界城的入驻,为区域发展带来了新机遇,焕新当地商业格局,助推城市更新和发展升级。
为匹配其日益迭代的产品力,2020年6月,中骏世界城全新品牌识别体系应运而生,更带来与时俱进的商业理念和体验的升级:
点击感受全新的中骏世界城品牌理念
这不仅是中骏对形象焕新的一次精准表达,也融合了匠心的雕琢和对美好生活的追求,为行业带来了品牌形象升级中的创新思维,足见中骏在时代浪潮中不断求新求变的品牌理念。
高速发展的背后,是高效运营的实力。通过量身定制的多元化产品线和“购物中心经营百货化”的模式,中骏商管为各品牌商户提供优质的销售渠道和服务,与商户站在同一阵线共同进退,以数字化为利器、用统一营销助力商户销售增长,实现利他共赢。
未来,中骏商管将继续加速 “百城计划”战略布局,不断探索未来城市生活的新方式,演绎美好商业的更多可能,为城市发展赋予全新商业力量!
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